"Where there's a will, there's a way!" 

Following the famous proverb, Certo Coaching & Consulting was founded in 2013 with the firm belief that a positive outlook is not only an asset, it's what broadens the horizon of possibility - particularly when taking the initiative to change.

Certo takes inspiration from Appreciative Inquiry (AI), a powerful methodology for accompanying individual and organizational change.  In tackling a challenge, this approach calls for maintaining a curious mind in order to value what's working well or what's "right", explore a better or ideal future, and then direct attention, energy, and other resources to making it happen.         

Our work entails raising awareness and leveraging strengths, personal preferences, and soft skills - such as emotional and social intelligence competencies and the VIA character strengths - to support the change you wish to achieve.

Certo's Core

Values:  Authenticity, determination, trust, quality, and results are what you can expect.

Mission:  Accompany individual and organizational change by fostering ongoing learning, growth, and achievement with a "be well, do well" mindset.

Vision:  A world of greater possibilities.  (We can make a brighter today and tomorrow.)

SDGs & ESG:  Contribute to the fulfillment of the Sustainable Development Goals of the United Nations - such as SDG 8 "Decent Work & Economic Growth" and SDG 13 "Climate Action" - and Environmental, Social, and Governance standards. 

Meet Dana

I help my clients to be at their best so that they can do their best.    

My role as a trusted partner is to accompany leaders, employees, and organizations in the learning zone and on their path to accomplishing what's important.  

As for many of us, change has been a constant throughout my professional life:  change of country, company, role, industry, etc.  Having pursued a career in International Human Resources and then in Professional Coaching, I have experienced the corporate world of work as a multinational employee in the United States, Europe, and Switzerland as well as the Swiss academic work environment and small business ownership in Geneva.

While I wear multiple hats, you will find throughout my career a common theme of ongoing learning and development.  As a self-directed learner, learning environments have always motivated me.  Today I find contributing to the development and the success of professionals, leaders, and organizations to be a rewarding and inspiring experience.  Indeed, I believe learning is key to fulfillment and success and a must in a world of accelerated change.

My working languages are English and French.  My favorite cause is caring for the environment within and around us, where we live and work.  Last but not least, my signature strengths include Hope, Perseverance, Gratitude, and Appreciation of Beauty & Excellence.